Can Video Game Companies Count on Microtransactions to Drive Growth?
The sale of in-game items has been hugely profitable for leading publishers, but continued growth of microtransactional revenue isn't a sure thing.
Saturday, March 31, 2018
Can Video Game Companies Count on Microtransactions to Drive Growth?
Can Video Game Companies Count on Microtransactions to Drive Growth?
The sale of in-game items has been hugely profitable for leading publishers, but continued growth of microtransactional revenue isn't a sure thing.
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